Infinite
design, merchandise
Infinite is a new modern and bold brand. They requested for a logo that embodied a sense of rebellion and movement. This was implemented with angular protrusions throughout the known infinity symbol. The design felt aggressive, urban, and unapologetically distinct. This stood out and appealed to a bold, trendy audience. It was less about simplicity and more about attitude, edge, and energy. 
Infinite Logo Variations.
Shorts Front Side.
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